Latino Library Users

This week’s Library Journal featured a brief article discussing a new study from WebJunction called Latinos and Public Library Perceptions, and it seems that CML is right on track in terms of our service to Latino customers in Central Ohio.

The study, which (forgive me) I just skimmed, discusses tactics that public libraries can employ to better serve Latinos in their community. According to the study, libraries should emphasize service, user confidentiality, and access to English-learning materials.

Latino library usage is 54%, with the top draws being library services (computer use and children’s programs) as well as access to music and movies. Surveyed library users also reported that they visit the library because it is a place to learn English. “The report also found that friendly staff service was a stronger predictor of library visits, even stronger than access to Spanish Language materials!”